In this article, we compare the 15 best options available in 2026, with real prices, honest pros and cons, and a decision matrix for you to choose according to your case. If you are in LATAM or Spain, pay attention.
The GEO tools changed the way brands measure their visibility in artificial intelligence. And the market exploded in 2025: today there are dozens of options.
If your brand does not appear when someone asks a relevant question to an AI, you are losing customers without realizing it. Moreover, it is likely that you are not even measuring it.
Some tools are really solid and advanced. Others only offer basic monitoring that looks like complete platforms. Additionally, most are designed for the English-speaking market.
This comparison helps you make a quick decision without wasting time.
Quick comparison table
| # | Tool | Price from | Languages | Monitored LLMs | Regional focus | Free trial |
|---|---|---|---|---|---|---|
| 1 | Profound | $82.50/month | EN (mainly) | 10+ (ChatGPT, Gemini, Perplexity, Claude, Grok…) | US / Global enterprise | No |
| 2 | Peec AI | €85/month (~$95) | Multi (incl. ES) | ChatGPT, Perplexity, Gemini, DeepSeek, AI Overviews | Europe / Mid-market | 7 days |
| 3 | CreceRank | $49/month | Native Spanish | ChatGPT, Gemini, Google AI Overviews, Perplexity | LATAM and Spain | 14 days |
| 4 | Otterly AI | $29/month | Multi | ChatGPT, Perplexity, AI Overviews, Gemini, Copilot | Global / SMB | Yes (free tier) |
| 5 | Goodie AI | $495/month | EN (mainly) | ChatGPT, Gemini, Perplexity, Claude, Copilot, DeepSeek | US / Enterprise | No |
| 6 | AthenaHQ | $295/month | EN (mainly) | 8+ models | US / SaaS mid-market | No |
| 7 | Semrush AI Toolkit | $99/month (add-on) | Multi | AI Overviews, ChatGPT, Perplexity | Global / Semrush users | Yes (limited) |
| 8 | Scrunch AI | $239/month | Multi | 9+ models | Global Enterprise | No |
| 9 | Rankscale AI | $20/month | Multi | 17+ engines | Global / low budget | 7 days |
| 10 | SE Ranking | $65/month | Multi | AI Overviews, ChatGPT, Perplexity | Global / Traditional SEO + GEO | 14 days |
| 11 | Rankability | Consult | EN (mainly) | ChatGPT, Perplexity, AI Overviews | US / Agencies | Yes |
| 12 | Ahrefs Brand Radar | Included in Ahrefs | Multi | ChatGPT, Perplexity, Gemini | Global / Ahrefs users | No |
| 13 | Gauge | Consult | EN (mainly) | ChatGPT, Claude, Gemini, Perplexity | US / Growth stage | Yes |
| 14 | Writesonic GEO | $99/month | Multi | ChatGPT, Perplexity, Gemini | Global / Content teams | Yes |
| 15 | HubSpot AI Search Grader | Free | Multi | ChatGPT, Perplexity | Global / Entry Point | It’s free |
The best GEO tools in Spanish
Short answer: of the 15 GEO (Generative Engine Optimization) tools in this list, only four publish their website in Spanish: CreceRank, Semrush, SE Ranking and Ahrefs.
Of those four, CreceRank is the only one built solely for AI visibility; the other three are SEO suites with an AI module. Checked on 15 October 2026 on each tool’s website.
The other eleven, such as Otterly, Peec AI, Profound, AthenaHQ, Rankscale or Scrunch, only have an English website. They can track Spanish prompts, because you write the prompt yourself, but we found no Spanish version of their dashboard.
| Tool | What it is | Website in Spanish | Dashboard in Spanish | Entry price with AI tracking |
|---|---|---|---|---|
| CreceRank (ours) | Built for AI visibility, with per-country tracking | Yes | Yes, including the action items | US$49/month, 10 prompts and 3 models |
| Semrush | SEO suite with an AI visibility module | Yes | Not checked | €134/month, SEO + AI Search plan |
| SE Ranking | SEO suite with an AI Search module | Yes | Yes, according to its Capterra listing | €109/month + €79 for the AI Search module |
| Ahrefs | SEO suite with Brand Radar | Yes | Yes, documented in its help center | Brand Radar from €179/month |
Prices verified on 14 October 2026 on each tool’s official pricing page, monthly billing. Spanish websites checked on 15 October 2026. Dashboard sources: Ahrefs help center and SE Ranking on Capterra.
What is the best tool for GEO, AEO or LLMO in Spanish?
It depends on whether you already pay for an SEO suite. If not, CreceRank, which is ours: dashboard, action items and support in Spanish, per-country tracking, from US$49 a month with a 14-day trial and no card.
If you already pay for Semrush, SE Ranking or Ahrefs, try their AI module before adding another tool. And if price matters most and English is not a problem, Otterly starts at €29 with 15 prompts.
What users say about these tools is in the best GEO, AEO and LLMO tools in Spanish according to Reddit.
Transparency note: CreceRank is our product. It comes first in this section because the criterion is language, and it is the only one of the four with a website, dashboard and product designed in Spanish.
15 Best GEO Tools 2026
Now, the details of each one.
1. Profound: The most mature in the market
Profound is currently the GEO platform with the most investor backing in the market. It has raised $58.5M in three rounds with Khosla Ventures, Kleiner Perkins, NVIDIA and Sequoia.
Among its clients are Ramp, Figma, DocuSign, and MongoDB. It is the go-to option for enterprise teams looking for deep visibility across various LLMs.
It operates with a «read/write» model. The monitoring area provides visibility, competitive benchmarking, and citation analysis, while the optimization part generates content and practical recommendations.
Supports over 10 AI models, including ChatGPT, Claude, Perplexity, Gemini, Copilot, DeepSeek, Grok, Meta AI, and Google AI Mode.
| ✅ Pros | ❌ Cons |
|---|---|
| Unmatched LLM Coverage: 10+ engines in a single dashboard | High price: the Starter plan only tracks ChatGPT; for multiple engines you need the Growth plan ($332.50/month or more) |
| SOC 2 Type II and HIPAA, essential for enterprise | No free trial: costly entry to evaluate |
| Conversation Explorer with 400M+ real user prompts | Dense interface: requires a dedicated analyst to extract real value |
| Dedicated strategist for Enterprise plans | Designed for the English-speaking market; recommendations for LATAM are generic |
💰 Price: Starter: from $82.50/month (annual). Growth: from $332.50/month. Enterprise: price upon request.
2. Peec AI: The favorite of European teams
Peec AI is one of the most respected GEO tools for 2025-2026. It has raised $21M with Antler and other funds and adds about 300 new clients each month.
Among its clients are Axel Springer, Chanel and ElevenLabs. Unlike Profound, it offers more accessible prices and a dashboard known for its clarity.
It allows you to track visibility, position, sentiment, and share of voice by prompt. It supports multiple languages and has geographic filters by IP, making it useful for teams in Spain and Latin America.
| ✅ Pros | ❌ Cons |
|---|---|
| Clean and well-designed dashboard, recognized in reviews from G2 (5/5) | Strong in monitoring, weak in actionable recommendations for Spanish-speaking markets |
| Unlimited users on all plans | Competitive benchmarks are not calibrated for LATAM |
| Multilingual tracking with filters by country and region | Add-ons for AI engines can quickly increase the final price |
| Integration with Looker Studio and API access | No integrated content generation |
| 7 days trial without a card |
💰 Price: Starter: from €85/month (~$95). Pro from: €199/month. Enterprise: €499+/month.
🔗 peec.ai
3. CreceRank: the most comprehensive option for LATAM and Spain
CreceRank is a GEO tool created in Latin America. Ranker Studio, based in Montevideo, Uruguay, developed it after more than 15 years of experience in regional SEO.
It is not a translated version of an English-speaking tool: its prompts are native in Spanish, the benchmarks compare with regional competitors, and the sources track local domains like .ar, .uy, .mx, .cl, and .co.
The platform allows you to choose the most important prompts for your industry, send them to ChatGPT, Gemini, Google AI Overviews, and Perplexity, and see what the AI says about your brand, what position you appear in, and which competitors are advancing.
It also includes a GEO action module with a prioritized work plan: what content to create, which sources to work with, and opportunities for press or link building.
| ✅ Pros | ❌ Cons |
|---|---|
| Español nativo, pensado para España y LATAM: prompts, benchmarks y fuentes regionales (.ar, .mx, .cl, etc.) | More limited LLM coverage than Profound (4 models vs. 10+) |
| Clear pricing: starting at $49/month, with a 14-day free trial, no card required | Competitor analysis is less in-depth than in Peec AI or Profound |
| 14 days of free trial without credit card | No direct integration with GA4 or traditional SEO tools (for now) |
| Actionable module: not only measures but also tells you what to do | Newest platform, with fewer public case studies than global leaders |
| Automatic detection of competitors in AI responses | |
| Source analysis: which sites are influencing what AI says about your category |
💰 Price: Starter Plan: $49/month (1 brand, 10 prompts). Professional Plan: $89/month (2 brands, 20 prompts). Agency Plan: $299/month (5 brands, 20 prompts). 14 days free, no card required.
4. Otterly AI: The ideal entry point for small teams
Otterly AI appeared in late 2024 and from the beginning added more than 1,000 clients. Today it already has over 5,000 users.
Your goal is simple: to make GEO tracking accessible for small teams. For $29 a month, it offers one of the lowest prices on the market, with unlimited users and reports included.
Additionally, it integrates with Semrush’s App Center, which is useful for those already using that ecosystem.
| ✅ Pros | ❌ Cons |
|---|---|
| Very low entry price ($29/month) with unlimited users | Reports with limited filtering and segmentation options |
| Free tier available to try without commitment | Sentiment analysis only at the individual prompt level, not at the brand level |
| GEO Audit tool and AI Crawler Free Simulation | No integrated content recommendations |
| Integration with Semrush: unified workflow | Not optimized for the competitive context of LATAM |
| Google AI Mode Tracking (few competitors have it) |
💰 Price: Free tier: available. Lite: from $29/month. Advanced plans: up to $489/month.
5. Goodie AI: The most comprehensive in the market
Goodie AI was recognized as Gartner Cool Vendor in AI Marketing 2025 and tops several GEO tool rankings in 2026.
Founded in Vienna in 2024 by the team that previously sold Usersnap, it already has more than 15,000 marketing professionals.
Its differentiator is that it is focused on the next trend: agentic search, where ChatGPT not only recommends but also executes transactions on behalf of the user.
| ✅ Pros | ❌ Cons |
|---|---|
| Most comprehensive platform in the market: monitoring + optimization + attribution + content intelligence | High entry price: $495/month, out of reach for most SMEs |
| Covers ChatGPT, Gemini, Perplexity, Claude, Copilot, and DeepSeek | No free trial |
| Ready for agentic commerce: long-term vision | Little focus on Spanish-speaking markets |
| Partnership with Semrush |
💰 Price: From: $495/month. Enterprise: price upon request.
6. AthenaHQ: Automation and speed for SaaS
AthenaHQ was created by former engineers from Google Search and DeepMind and is backed by Y Combinator.
Its main focus is automation. It can detect a visibility gap and publish AI-optimized content in less than 4 hours.
For growing SaaS teams looking for speed, it is a reliable option.
| ✅ Pros | ❌ Cons |
|---|---|
| GEO content automation: from insight to publication in hours | Credit system that can become expensive as you scale |
| Query Volume Estimation Model with over 95% accuracy | High entry price ($295/month) for what is mainly a monitoring platform |
| SOC 2, GDPR and NIST compliance | No free trial |
| Unlimited users | No specific support for Spanish or LATAM |
💰 Price: Self-serve: from $295/month. Enterprise: price upon request.
7. Semrush AI Toolkit: For those already using Semrush
In 2025, Semrush added AI visibility tracking as an extra module within its platform.
If you already use Semrush, this is the fastest way to add GEO to your workflow without having to use another tool.
The add-on lets you see brand mentions, perception, and visibility at the prompt level along with your usual SEO metrics.
| ✅ Pros | ❌ Contras |
|---|---|
| Native integration with the entire Semrush suite (keywords, backlinks, audit) | Weak GEO module compared to specialized tools |
| Comparative reports of SEO + GEO in a single dashboard | No native optimization recommendations |
| Well-known and documented: low learning curve for existing users | Total price of Semrush + add-on can be high for what it offers in GEO |
| Limited LLM coverage: AI Overviews, ChatGPT, and Perplexity |
💰 Price: Add-on: from $99/month on existing Semrush plan.
8. Scrunch AI: Technical infrastructure for enterprise
Scrunch AI raised $19 million and now presents itself as an infrastructure platform for artificial intelligence.
Its main product, Agent Experience Platform (AXP), delivers optimized content directly to AI crawlers without changing the human user experience.
It has the SOC 2 Type II certification and clients such as Akamai, Lenovo and ADP.
| ✅ Pros | ❌ Cons |
|---|---|
| AXP: delivers optimized content directly to AI agents, unique differentiator | No in-house content generation |
| Monitoring in 9+ models | Reviews mention that traceable topics are limited in entry plans |
| SOC 2 Type II compliance | High price for what it offers in basic monitoring |
| Integration with GA4 for traffic attribution | Enterprise-oriented: not for SMEs |
💰 Price: Starter: from $239/month. Enterprise: from $1,499/month.
9. Rankscale AI: The most affordable on the market
Rankscale AI is the most economical option with real coverage of multiple LLMs. From $20 a month, you can monitor over 17 AI engines without paying extra for each one.
Offers a 7-day free trial and a free site audit, no registration required.
If you have a startup or a team just starting to explore GEO, this is the most accessible option.
| ✅ Pros | ❌ Cons |
|---|---|
| Lowest price on the market with real coverage ($20/month) | Without integration with GA4 or revenue attribution |
| 17+ engines at no additional cost per engine | Does not show AI crawler logs: only the output |
| Free trial + free audit without registration | Actionable recommendations very limited |
| Credit model flexible | No specific support for LATAM |
💰 Price: Essential: from $20/month. Pro: from $99/month.
10. SE Ranking: SEO + GEO in one tool
SE Ranking is a traditional SEO suite that now includes GEO tracking in its platform.
For $65 per month, it offers a good value for money for teams that prefer not to add more tools, although its GEO module is not as comprehensive as those of specialized platforms.
| ✅ Pros | ❌ Cons |
|---|---|
| SEO + GEO in one place, simplifies the stack | GEO less in-depth than specialized tools |
| Integration with GA4 and Google Search Console | No GEO content recommendations |
| 14 days of free trial | Coverage of LLMs limited |
| Competitive price for the breadth of features |
💰 Price: From: $65/month.
11. Rankability: For agencies focused on content
Rankability combines visibility tracking with AI and a complete flow for creating content.
It’s a good option for agencies looking to move from detecting opportunities to producing optimized content for GEO. Additionally, it allows creating workspaces by client and offers pitch features.
| ✅ Pros | ❌ Cons |
|---|---|
| Complete cycle: research → tracking → GEO content | Unpublished pricing: requires contacting the team |
| Workspaces by client: designed for agencies | Mainly oriented to the US market |
| Free trial available | LLMs coverage more limited than market leaders |
💰 Price: To be discussed.
12. Ahrefs Brand Radar: For users of the Ahrefs ecosystem
Ahrefs added its Brand Radar module to its current suite. Just like with Semrush, if you already use Ahrefs for SEO, it is the simplest way to add basic GEO monitoring without paying for another subscription.
| ✅ Pros | ❌ Cons |
|---|---|
| Included in the existing subscription of Ahrefs | Limited GEO functionalities compared to specialized platforms |
| Integration with backlinks, keywords, and site audit | No actionable GEO recommendations |
| Familiar interface for platform users | No independent free trial |
💰 Price: Included in Ahrefs plans (from $129/month).
13. Gauge: For growth-stage with a focus on data
Gauge is an AI visibility platform created by technical teams that prioritize data quality.
Offers more than basic tracking, as it includes gap analysis, competitive comparisons, and recommendations for improvement.
It is designed for growing companies looking for more detailed analysis.
| ✅ Pros | ❌ Cons |
|---|---|
| High data quality: built by technical profiles | Unpublished pricing: requires contact |
| Gap analysis and solid competitive benchmarking | Less market visibility than competitors |
| Free trial available | No focus on Spanish or LATAM |
💰 Price: To be discussed.
🔗 gauge.ai
14. Writesonic GEO: For content teams
Writesonic focuses on GEO from the perspective of content creation.
It’s not just a monitoring tool, as it integrates search intent research, AI-assisted writing, and optimization into a single process.
It’s a good option for teams that prefer to create GEO content proactively rather than just monitoring visibility.
| ✅ Pros | ❌ Cons |
|---|---|
| GEO content production at scale, ideal for speed | It’s not a monitoring tool: you don’t see your current visibility |
| Combines research on intent, writing, and optimization | Without competitive benchmarking |
| Free trial available | The results depend on the quality of human input |
💰 Price: From $99/month.
15. HubSpot AI Search Grader: The free entry point
HubSpot AI Search Grader is an easy and free way to get an initial diagnosis of your brand’s visibility in AI.
You don’t need to register; it works with ChatGPT and Perplexity and shows you a visibility score.
Although it is not a continuous monitoring tool, it is perfect for an initial check.
| ✅ Pros | ❌ Cons |
|---|---|
| 100% free and no registration required | It is not a continuous monitoring tool |
| Perfect entry point for teams that are just starting with GEO | Very limited coverage (only 2 LLMs) |
| Quick diagnosis in minutes | No competitive analysis or actionable recommendations |
| Not suitable for making sustained strategic decisions |
💰 Price: Free.
🔗 hubspot.com/ai-search-grader
How to choose based on your case: decision matrix
Before choosing a GEO tool, there are four questions that define everything:
| Your profile | Recommended tool | Why |
|---|---|---|
| Brand or agency in LATAM / Spain | CreceRank | Native Spanish, regional benchmarks, actionable insights, affordable price |
| Global enterprise with a high budget | Profound or Goodie AI | Greater coverage of LLMs, compliance, dedicated support |
| European mid-market team | Peec AI | Price-functionality balance, multilingual, good UI |
| Freelancer or small team with a low budget | Otterly AI or Rankscale | Accessible entry point, free tier available |
| Are you already using Semrush or Ahrefs | Semrush AI Toolkit or Ahrefs Brand Radar | Less friction, unified flow with your current stack |
| Growing SaaS that needs speed | AthenaHQ | GEO content automation, from insight to publication in hours |
| First diagnosis, no budget | HubSpot AI Search Grader | Free, no registration, results in minutes |
If you operate in LATAM or Spain, the answer is almost always CreceRank. Not for price, although it wins there too, but because it is built to understand how your customers speak, what prompts they use to search for you, and which regional competitors are gaining ground in AI.
Concept guides
If you need to understand the ground before picking a tool:
Looking for an alternative to one specific tool
If you already use one of the tools above and want to know what to switch to, these comparisons go tool by tool, with prices verified on the day they were published:
- Peec AI alternatives
- AthenaHQ alternatives
- Scrunch AI alternatives
- Profound alternatives
- Otterly AI alternatives
- Rankscale alternatives
- Peec AI vs Otterly AI, head to head
Conclusion
The GEO tools market saw significant growth in 2025 and today there are options for all profiles and budgets.
To choose well, think about three things: your geographic market, your budget, and whether you only want monitoring or also concrete actions.
If your company is global, operates in English, and has a large budget, Profound or Goodie AI are good options.
But for teams in LATAM and Spain, no global tool offers what CreceRank provides: native Spanish, regional context, and a clear action plan to improve your visibility where you need it most.
Today, AI answers questions about your industry every day. Does your brand appear in those answers? Try it for free for 14 days, no credit card required.
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